VOL. 132 | NO. 63 | Wednesday, March 29, 2017
Griffin Joins Memphis in May To Lead Marketing Efforts
By Kate Simone
Robert Griffin has joined Memphis in May International Festival as director of marketing, a role in which he’s responsible for all marketing and communication programs, promotions, media and public relations, marketing research and sponsorship activation for the annual festival.
Griffin comes to Memphis in May with nearly 20 years’ experience in marketing and advertising.
Experience: Promotion manager for WMC-FM100/AM790; marketing manager for Southern Stores, Inc. (the nation’s largest Blockbuster franchisee – remember those?); senior account executive at archer-malmo, having worked on the Palm Beach Tan Franchise and Southland Park Gaming and Racing accounts; senior brand manager for LYFE Kitchen
What talent do you wish you had? I’ve narrowed it down to two: Computer hacking. Not for truly nefarious purposes, but because I’d like Nabisco’s recipe for Oreo cookies. And the ability to hold back the rain in Memphis each weekend in May.
Who has had the greatest influence on you and why? Tom Barzizza and Rob Hoerter, because they’ve helped make me the marketer I am today.
What attracted you to Memphis in May? What’s not to love? A monthlong event that showcases to the world everything great about Memphis: music, food, natural resources and hospitality. Plus the chance to work with a great team of volunteers to pull it off, and our media partners to get the word out!
What’s the biggest misconception people have about Memphis in May? The apparent belief that BSMF tickets grow on trees. And they don’t know we’re a nonprofit that receives no financial support from any government authority, but is funded by proceeds from our events, our corporate sponsors and generous donations from civic-minded Memphians.
Since May is just around the corner, we have to know: What event do you look forward to the most? The World Championship Barbecue Cooking Contest, because I LOVE Memphis barbecue!
What do you consider your greatest accomplishment? Convincing my wife to marry me. I’m a good cook and a very good baker, so that helped close the deal.
What do you most enjoy about your work? I’ve been here just over two weeks so it’s still early, but I have yet to find anything I don’t love. Seriously, I can’t believe I get paid to do this.
If you could give one piece of advice to young people, what would it be? Get a college degree. In most cases it doesn’t matter what the degree is in, but employers just need to see you stuck it out and finished.
Ron Guy, an affiliate broker with Crye-Leike Real Estate Services’ Forest Hill-Irene office, has been awarded the 2016 Shorty Watkins Unsung Hero Award for his nine years of service supporting the Memphis Area Association of Realtors’ Benevolent Fund. His service includes coordinating special fundraising projects and promoting the existence of the fund, which provides financial assistance to MAAR members and their families due to prolonged illness, catastrophic occurrence or accident.
Samuel M. Fargotstein has joined Martin, Tate, Morrow & Marston P.C. as an associate. Fargotstein focuses his legal practice on various types of litigation, including landlord and tenant disputes, personal injury, breach of contract, defamation, premises liability, property damage and family law matters, as well as estate planning and administration. He earned his law degree from the University of Memphis Cecil C. Humphreys School of Law.
Dr. James K. Ensor Jr. of Memphis has been elected to the Tennessee Medical Association’s board of trustees as the Region 1 representative. He and the other new officers will be installed at the annual meeting of the TMA House of Delegates in April.
Lauren McHugh Robinson has been named to the board of directors for Memphis Athletic Ministries. Robinson is the president and chief executive officer of Huey’s Restaurants.
Agape Child & Family Services has named the officers of its board of directors: Kevin Williams, board chair; Randy Lillard, vice president of personnel; Josh Ross, vice president of program services; Cindi Pitts, vice president of marketing and communications; Jimmy Adkins, treasurer; Debbie Edwards, secretary; David Cox, chair of the Risk Management & Assessment Committee; and Hamp Holcomb, campaign chair. In addition, Agape announced the following board members: Debra Broughton, Tim Burleson, Denny Moss, Mike Ryall, Stacy Spencer, A C Wharton Jr. and Jim Wingett.