VOL. 130 | NO. 74 | Thursday, April 16, 2015
New Shop Preparing to 'Fall Into Place' on Broad Avenue
By Andy Meek
Last summer, Mary Claire White spent time checking out the growing Broad Avenue neighborhood – walking the street, absorbing the activity around the shops and restaurants and even introducing herself to all the shop owners, telling them about an idea she had.
Ever since she was a child, White – an elementary school teacher now, though she’s preparing to leave that in pursuit of a new career – has dreamed of running her own retail shop. And she’s a couple of months away from making that a reality.
Her new store, Falling into Place, is set to open in mid- to late June. She’s resigned her teaching job and is in the midst of getting everything ready at her store, which will operate as a general and home goods retailer in a 1,050-square-foot space at 2613 Broad Ave.
As a testament to the wisdom behind her choice of name for the store, spending time last summer on the street paid off, as did her introductions to shop owners. When one of the owners of Five in One Social Club saw an opportunity with the space at 2613 Broad Ave. come available, they dashed a text message off to White.
“As far as the story behind the name – one of the things I’ve always done is set goals and work toward attaining them,” White said. “The great thing is when you do that, you work to make them happen. And when you do achieve that goal, it feels like things have just fallen into place.
“But nothing ever really falls into place. It’s the work you put in. It’s almost an ironic title.”
And it works on multiple levels. The store, for example, will carry things like local art, some jewelry, textiles, ceramics, lamps and a variety of things for both personal use and for the home. Her husband, a carpenter, also will make furniture pieces for sale.
Even if a customer is purposeful about wanting to fill their home with certain kinds of goods, White’s name implies that entering a store like hers and stumbling upon a surprise find is another way to feel like things have “fallen into place.”
Customers and the public at large can check out White’s space – where work is ongoing inside the building and out in advance of its opening – with an artist pop-up event she’s hosting at her store April 24. The event is part of the spring Broad Avenue Art Walk. Artists that will be on hand include Hillary Butler, Poplar Press, Maggie Russell, EBW Artwork and Ellywise Studios.
“I want this to be a place where you can get a really neat gift or something special and unique for yourself or your home,” said White, who worked with Natalie Lieberman of Collect + Curate for the shop’s design needs. “I always wanted to have this kind of store, and I was really open to whatever was going to become available and felt right.
“Everything just sort of worked out, and it felt like the right time for this.”