VOL. 128 | NO. 172 | Wednesday, September 04, 2013
Archer-Malmo Grows With New Hires
By Andy Meek
Memphis-based marketing communications agency archer-malmo continues to grow its ranks.
The agency has made four new hires, including Lukus Blackford as a search engine optimization and analytics specialist, Cary New as a public relations senior account executive, Casey Lissau as associate creative director and Christina Comas as retail marketing account coordinator.
That growth helps illustrate why the agency recently was named to the Inc. 5000 list, a ranking of the nation’s fastest-growing private companies. “The Agency Post” also recently put archer-malmo on its Agency 100, a list of the fastest-growing advertising and marketing agencies in the U.S.
Blackford is supporting archer’s digital team on SEO projects for all agency clients and social media listening and online reputation for Zoetis.
New spent the last 15 years at Viking Range Corp., where she specialized in corporate and B2B media relations. Most recently, she was the media chairman/director for the Viking Classic PGA Tour Golf Tournament.
Lissau previously was a senior art director at Sullivan Branding. Over the last 10 years, he’s also picked up more than 20 regional ADDYs and more than 40 local ADDYs.
Comas will support local marketing activities for all of the Palm Beach Tan corporate markets. She’s held marketing department roles with various local organizations, including St. Jude Children’s Research Hospital, and most recently as a marketing coordinator for the Germantown Performing Arts Center.
To absorb growth like this, archer-malmo added space in the Cotton Exchange Building earlier this year. Renovations to new space on the eighth floor and to existing space on the fourth floor were designed with collaboration in mind, and the spaces feature collective, multipurpose workstations.
The agency also added an indoor bike locker and purchased an archer-malmo orange communal bike for employees to use during the work day.