VOL. 126 | NO. 52 | Wednesday, March 16, 2011
Bloom Joins Good Advertising
By Taylor Shoptaw
Audra Bloom has joined Good Advertising as senior account manager.
(Photo: Lance Murphey)
Hometown: Delaware, Ohio
Education: University of Dayton
Favorite quote: “Nothing is impossible, the world itself says, ‘I’m Possible.’” – Audrey Hepburn
Favorite music: Classic rock, jazz, country, folk-rock. … I match my music to my mood.
Activities you enjoy outside of work: Running, playing volleyball, coaching, cooking, watching basketball, attending charity events, family time.
Why did you pursue a career in marketing and media relations? I absolutely love developing relationships. Within marketing and advertising, you not only get to develop relationships internally with your team, but also you are constantly meeting new people and building new client relationships. The agency world is one of the most fun places to be.
What drew you to Good Advertising? There is something to be said about smaller agencies. When I first started my career, I began at a small mid-sized company and I loved the hands-on experience it allowed you to have. It also allowed you to really focus on your clients, build friendships and working relationships and grow through experience. Smaller agencies will bend over backwards for client satisfaction and will do anything to deliver quality work on some of the craziest timelines and often become a surrogate family. Good Advertising possesses all of these qualities.
What will your role at Good Advertising entail? I will work on building new media into the relationships with clients. Coming from an interactive background, I am excited to help clients build their business online through website development, search optimization, social media and various online advertising solutions, while still delivering best-in-class print, graphics, application development, promotional work, … etc.
What do you consider your greatest professional accomplishments? I think being in the position that I am today here at Good is an amazing accomplishment for someone my age. I recently found out that some projects that I managed for a high-profile consumer packaged goods client at my previous agency won two Gold Addy awards. It is great to see such hard work awarded to my old team.
What do you most enjoy about your work? Client relationships and the creative process; I feel as though I get the best of both worlds.
Beth Baker, a clinical nurse specialist at Methodist University Hospital, has received her doctorate of nursing practice and completed the acute care nurse practitioner track from the University of Tennessee Health Science Center.
1752 Club of TN has announced new officers and board of directors. Officers are Jamie Reed, president; Karen Tidwell, vice president; and Anita McCumber, secretary/treasurer. New board members are Marsha Reeder, Bruce Hunzicker, Diana Lehman, Laura Guant and Dave Swanson.
The Association for Women Attorneys has announced board of directors for 2011. Lucie K. Brackin, partner at The Landers Firm PLLC, will serve as president. Brackin focuses her practice on family law with an emphasis on alternate dispute resolution. Other board members include Michele Howard-Flynn, immediate-past president; Emily Taube, president-elect; Frances M. Riley, vice president; Jennifer Himes, secretary and mentor program; Britton Webb, treasurer; and Ashley Martin, historian.
Jason Dittrich has joined Askew Hargraves Harcourt & Associates Inc. as a civil designer. Jack Griffith has joined the firm as a mechanical engineering designer.
Rhonda Glissen has been named director of nursing of the skilled rehabilitation unit at Baptist Rehabilitation-Germantown. Susan Bourgeois has been named the manager of the cardiovascular stepdown unit at Baptist Memorial Hospital-Memphis. David Harris has been named operational director of technical services at Baptist’s Corporate Center. Vanessa Burns has been named human resources manager at Baptist Memorial Hospital-DeSoto. Jodie Jennings has been named manager of the pediatric rehabilitation department at Baptist Rehab-Germantown.
Andy McNally has joined Thompson & Co. as an interactive designer at the firm. McNally’s primary responsibilities include creating interactive web banners for Thompson & Co. clients and designing both internal and customer websites.
Mark Bran has been hired as director of the Lightman Tennis Center at St. George’s Independent School. Bran also will serve as the head coach of the boys’ tennis teams and will assist with the girls’ tennis teams.