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VOL. 126 | NO. 181 | Friday, September 16, 2011

Sarah Baker

SEND COMMERCIAL LEASE ANNOUNCEMENTS to Sarah Baker, who can be reached at 521-2464 or sbaker@memphisdailynews.com.

Obsidian PR Preps For South Main Move

By Sarah Baker

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Obsidian Public Relations is relocating less than a mile from its current office, in efforts to establish a presence in the South Main Historic Arts District by having its own creative space that will allow plenty of room for growth.

The Memphis-based PR firm has signed a 2,600-square-foot lease at 493 S. Main St., suite 101, in the space formerly occupied by The Recording Academy.

Obsidian is currently housed in a 1,700-square-foot space at 516 Tennessee St., suite 126, inside of EmergeMemphis. It’s currently a 10-person firm, but has at least three new hires in the pipeline, said principal Courtney Liebenrood Ellett.

“We wanted a space that we could look at what our needs are office-wise and what our personality is and have an office that really matches that,” she said. “At the rate at which we’re growing client-wise, I’ll probably have to hire more people in the next six months or so. So I wanted a space that could accommodate that and really fit our daily operational needs.”

Ellett negotiated the lease on her own with the building’s owner, Phil Woodard with Woodard Properties.

Obsidian had been visiting The Recording Academy for years for client work, but it wasn’t until recently that the space became available.

“We’ve been visiting this space as their PR firm for years now and when they were preparing to move out a few weeks ago, one of my employees came to me and said, ‘Have you thought about this space? It would be great for us.’ The light bulb went off,” Ellett said. “It’s a wonderful space within that vibrant part of South Main and that’s very much us.”

Architecture Inc., also a client of Obsidian’s, is currently performing design modifications and improvements, one of which will incorporate space for local art work, Ellett said.

“We’re going to partner with three art galleries in town to put in revolving art work that we’ll change out probably every three months, so it’ll be kind of quasi-art gallery too,” she said. “It’s not only just our space, it’ll be open during trolley tour so people can come in and look at the local artwork.”

Obsidian plans to be completely moved into its new space by the end of November.

• In other commercial leasing news, Midtown Internal Medicine has signed a 4,800-square-foot office lease at 1527-1533 Union Ave.

Jeb Fields, vice president of Cushman & Wakefield Commercial Advisors LLC, represented the tenant. Eric Trotz of Trotz Real Estate Services Inc. represented the landlord.

The new lease comes after Methodist Le Bonheur Healthcare’s August acquisition announcement of Midtown Internal Medicine.

Until recently, Midtown Internal Medicine at 48 S. Prescott St. included Dr. Shawn Hayden, Dr. J.O. Patterson, Dr. Oakley Jordan and 12 employees. Hayden and Patterson will remain with Midtown Internal Medicine and move the practice to the firm’s new location off Union beginning Oct. 12.

Jordan, meanwhile, will open his own practice, Jordan Internal Medicine, at 3473 Poplar, Suite 103.

“The physicians of the Midtown Internal Medicine and Jordan Internal Medicine have been longtime supporters of MLH and its mission, and this offers a wonderful opportunity to improve access to care for their existing and new patients in the Midtown area,” Methodist Le Bonheur Healthcare’s senior vice president of physician alignment Bill Breen said in a statement.

Emerald Business Solutions LLC has also signed a new office deal on 1,725 square feet in the SunTrust Building, 5350 Poplar Ave., suite 220.

The start-up company provides small- to mid-sized merchants the ability to accept multiple electronic payments such as credit and debit card processing.

Fields represented the tenant. Patrick Reilly, vice president with CB Richard Ellis Memphis, represented the landlord.

The space was ideal for Emerald Business Solutions’ first office space because of its location in the heart of East Memphis, Fields said.

“It’s centrally located to employees and they liked the secured parking garage,” he said. “The space worked very well with little to no modification.”

• And W.G. Yates & Sons Construction Co. has renewed its 6,072-square-foot office lease at 5050 Poplar Ave., suite 634.

The Philadelphia, Miss.-based company has been providing construction and construction management services for 47 years. It has operating divisions throughout the Southeast, but the Memphis location is the firm’s only presence in Tennessee.

Fields represented the tenant. Laura Taylor, leasing associate with Colliers Management, represented the landlord.

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