VOL. 114 | NO. 199 | Wednesday, October 11, 2000
Half way mark hit for fund raising for Target House Phase II expansion
Schering-Plough announces donation for Target House expansion
By SUE PEASE
The Daily News
Schering-Plough Foundation announced it would donate $250,000 toward the expansion project of Target House, which brings the funds raised for the endeavor closer to the $8.5 million mark pledged for the project.
Schering-Ploughs contribution will pay for the family living room in the new house. The new building is part of the expansion of Target House, which opened in May 1999, and serves as a home-away-from-home for families of long-term patients receiving treatment at St. Judes Childrens Research Hospital.
"Target House is a place not just for the parents and siblings of St. Jude children, but for those youngsters themselves. This place is a haven for them, a reminder of the natural pace of life at home and, I am confident, a source of great strength and comfort during their treatment," said Richard Jay Kogan, chairman and chief executive officer of Schering-Plough.
Schering-Plough HealthCare Products is the proprietary and consumer products marketing arm of Schering-Plough Corp. The company has 600 employees based in Memphis and 400 in Cleveland, Tenn.
Because of its close ties with Target and also with Memphis, Schering-Plough donates to Target House as a way to give back to the community and also because it makes good business sense, company representatives said.
"Target Stores is one of our top three customers as far as placing Schering-Plough products in Target stores. We do a huge majority of our business with them, so it just made really good sense to partner with them in this philanthropic endeavor," said Gina Kamler, senior communications specialist.
"And certainly to have St. Jude here in Memphis was a big bonus for us, because we have a lot of employees who either have volunteered at St. Judes or have been affected by having children who have gone through St. Jude, so we certainly have seen what St. Jude can do and how wonderful it is and the fact Target was stepping up to offer this long-term care was phenomenal, so we saw this as a great opportunity."
Schering-Plough donated money for the living room in the first house also.
The expansion project, called Target House Phase II, was announced earlier this year, and according to Dave McKee, chief operation officer of ALSAC, the fund-raising arm for St. Jude, the project came so closely on the heels of the first Target House because there was a great need for services.
"We find that there is a waiting list for (the first) Target House and we are now discussing whether we need a short-term facility or whether we should utilize hotels locally. We just want to make sure that our children, when they come here, are in some housing facility that St. Jude has control over and is a type of place we want to have our families stay," McKee said.
The project is expected to take 18 months and groundbreaking is planned for the early part of 2001.
The facility will be built behind the first one, located at Poplar Avenue and McLean Boulevard. McKee said the details in discussion for the facility include a cafeteria, kitchen, fitness and recreation area, theater and an outside pavilion.
Developers are planning to have 38 to 46 apartment suites in the second building; the first phase has 50.
The architect for the project is Hnedak Bobo Group, and the bidding process for contractors has not begun yet.
Money for the Target House mission comes from Target Stores by three avenues.
Funds are raised by donation of a percentage of Target pharmacy purchases, through Target Foundation, and through celebrity and vendor partners, said Patty Morris, Target spokesperson.
Target could not release who the celebrity and vendor partners are for the second phase of the project until the fund raising process is complete.
"We cant say how much has been raised yet, but we are ahead of schedule," Morris said.