VOL. 128 | NO. 42 | Friday, March 01, 2013
Hollywood Feed Expands, Renews Local Leases
By Sarah Baker
Hollywood Feed has renewed and expanded two of its Memphis locations.
The Memphis-based natural and holistic pet food merchant is growing its 2648 Broad Ave. warehouse from 44,400 square feet to 77,763 square feet.
Shawn McGhee, owner of Hollywood Feed, said the growth there is being driven by the increased number of stores and the performance of the company’s existing stores. Hollywood Feed has 10 stores in the Memphis area, and intends to open six to eight new stores this year in the four states that it operates in – Tennessee, Arkansas, Mississippi and Alabama.
Meanwhile, Hollywood Feed has expanded its ErinWay Shopping Center location, 4864-4870 Poplar Ave., from 3,420 square feet to 4,960 square feet. McGhee said ErinWay will have a do-it-yourself dog wash, a feature that has been well received at Hollywood Feed’s Midtown location, as well as “do it for me kind of dog grooming” area.
On top of that, the ErinWay store is a prototype test store for Hollywood Feed, so it has a lot of merchandise that the other stores don’t have.
“By increasing the square footage, it allows us to keep adding new and different unique items that we can keep testing in it,” McGhee said.
Frank Dyer III of Loeb Realty Group represented the tenant. Laura Reece and Carey White represented Loeb Properties Inc., the landlord.
• In other commercial leasing news, a 28-year-old Memphis transplant in the University of Tennessee Master’s Orthodontics program has inked a lease for his own practice in Germantown, and he’s the first resident in 12 years to graduate and stay in Shelby County.
Kyle Fagala has leased 2,100 square feet in Shoemaker Commons at 2176 West Street for his Saddle Creek Orthodontics practice. Fagala, originally from Jonesboro, Ark., graduates in May and hopes to open by June.
Fagala moved to Memphis in 2006 to attend dental school at the University of Tennessee College of Dentistry. He graduated in 2010 and then started a residency in Orthodontics that same year at UT. Founded in 1942, UT is the oldest orthodontic program in the South and accepts only four residents each year for its three-year master’s program. It’s one of two schools in the state, and as well as in Arkansas or Mississippi, that does a specialty in orthodontics.
Fagala will be the first of the past 50 residents to move to Memphis and subsequently start a career. He’s also part of the 8 percent of graduating orthodontic residents that start their own practice from scratch.
“The school is here in Memphis and for whatever reason, everyone always leaves or goes somewhere else,” Fagala said. “Which I don’t understand because moving here seven years ago in Memphis, I really liked the city, I’ve kind of fallen in love with it, and I want to stay here.”
Since the last guy from UT that Memphis retained was a dozen years ago, Fagala said there’s a big gap for a young orthodontist to fill. There’s also only a handful of orthodontists in Germantown currently.
“There’s a lot of orthodontists who are getting close to the age of retirement,” he said. “I think one of the advantages there in terms of need for the community is a lot of new techniques you’re able to learn in school apply to the patients you treat.”
Saddle Creek Orthodontics will offer braces and Invisalign for children and adults. Additionally, the practice will offer various aesthetic options including clear brackets, clear wires, and even lingual braces – truly invisible braces that are on the inside of the teeth. Lingual braces aren’t being readily offered in Memphis.
“That’s something that Miley Cyrus wore actually back in 2006,” Fagala said. “It’s going to be a little bit more expensive, but I feel like in somewhere like in Germantown, where a businessman really just doesn’t want to have braces that are visible or doesn’t want to have to keep up with trays like with Invisaline, it is another option.”
Saddle Creek Orthodontics will also be working with Smiles Change Lives, a nonprofit that provides pro bono orthodontic care for low-income patients.
“Our goal is to improve self-esteem and oral health for children who wouldn’t normally have the opportunity for straight teeth,” Fagala said.
Jon Albright with Sperry Van Ness/Investec Realty Services LLC represented the landlord, Andrew Shoemaker of Shoemaker Financial, in lease negotiations. The architect for the project is Michael Walker.