VOL. 125 | NO. 210 | Thursday, October 28, 2010
Divorce Inc. Opens Collierville Office
By Andy Meek
Fast-growing Jackson, Tenn., law firm Divorce Inc. has opened a second office, this one in Collierville, where its partners expect a strong brand and straightforward name will translate into plenty of new business for the firm that’s had an office in Jackson since 2004.
“We’re a new game in town,” said partner/shareholder Michael Casey, who joined Divorce Inc. in 2007 and said as the firm has grown, it’s noticed an increasing amount of its business coming from West Tennessee.
“Our firm’s name and the emphasis on family law has contributed to very quick growth, and we just decided it was time to expand,” Casey said. “We had an associate working for us who lives in Memphis, and it worked out that we put it there in Collierville.
The Jackson office employs three attorneys and a legal assistant. The new Collierville office has one full-time attorney and one full-time legal assistant. And Casey shuffles between the two offices.
Some of the firm’s best advertising comes via its name, which has a kind of 1-800-FLOWERS quality to it that other firms that list a string of partners as their name don’t enjoy.
Casey said it means “you don’t have to guess what we do.”
He decided to start his own practice after graduating from the University of Memphis Cecil C. Humphreys School of Law in 2005. He rented an office from his current partner, Carl Seely. And though he never envisioned going into family law, once he stuck his toe in the water, one thing led to another, with Casey joining Divorce Inc. as a partner/shareholder three years ago.
Divorce Inc. is a full-service family law firm. It offers a range of services that covers divorce and family law, as well as some criminal defense, probate matters and elder law matters.
Seely, whose wife, Linda Warren Seely, is director of pro bono programs with Memphis Area Legal Services, said the firm got started by filling a niche. He said it seemed like nobody wanted to do divorce work in the rural counties of West Tennessee.
The reason why has to do with the nature of that work – the frequently contested and emotional nature of it.
“It’s different from the transactional and corporate work of other lawyers,” Seely said. “This is really important to people. This is their life. Their kids. And, many cases, their lifestyle. Their money. It’s a very personal type of litigation.
“I think one of the things we like to do for people is find solutions to problems. Hopefully, it’s going to be without protracted litigation, but we’re prepared for that if it comes to it. People just want to know there’s someone in their corner.”
Seely said Divorce Inc. had been looking to expand well before now so it could be in many more clients’ corners.
“And we thought, why not Shelby County?” he said.