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Editorial Results (free)
1. McDonald's Campaign Looks to Rekindle ‘Lovin' ’
- Monday, January 05, 2015
NEW YORK (AP) – McDonald's wants to bring back that loving feeling.
As the world's biggest hamburger chain fights to hold onto customers, the company on Friday unveiled a new marketing strategy and ads it says will emphasize the "love" in its long-running "I'm Lovin' It" slogan.
2. Businesses With Name 'Isis' Fight Bad Brand Image
- Monday, October 06, 2014
Aeran Brent is tired of visitors asking about her store's name or snapping pictures of the sign outside.
Unfortunately, that's life for a small-business owner whose shop – Isis Bridal and Formal – shares a name with ISIS, the acronym of a notorious Islamic militant group that the United States is fighting in Iraq and Syria.
3. Shoppers Say 'Ho-Hum' Not 'Ho-Ho-Ho' to Sales
- Thursday, December 08, 2011
Used to be, customers would come running when stores cut prices. But these days, more Americans are becoming blasé about bargains.
Jennifer Beasley recently left a Toys R Us in Cary, N.C., unimpressed by the retailer's offers that day of 50 percent discounts on things like a $150 Sylvania tablet computer and a $45 My Baby Alive Doll.
4. Archived Article: Law Briefs
- Thursday, May 09, 2002
The annual spring Employee Benefits Law and Practice Update will be shown by tape delay from noon to 4 p Baker, Donelson, Bearman & Caldwell will host two seminars on labor law Wednesday and May 16 in the Renaissance Nashville in Nashville, Tenn...
5. Archived Article: Law Briefs
- Thursday, May 02, 2002
The annual spring Employee Benefits Law and Practice Update will be shown by tape delay from noon to 4 p The annual spring "Employee Benefits Law and Practice Update" will be shown by tape delay from noon to 4 p.m. Tuesday at the Memphis B...