Editorial Results (free)
1. Taking Charge of Reviews
- Wednesday, February 11, 2015
In a perfect marketing world, consumers would trust what a company is selling, believing in the maxim “You get what you pay for.”
But trusting a brand’s word is no longer the final say in consumer decisions. Consumers increasingly are turning to social media and user-generated review sites to make purchasing decisions.
2. Old Favorites
- Saturday, February 07, 2015
A few years ago, Tandy Wilson, chef and owner of City House, offered this tip about earning his respect as a diner: Don’t tell me you’re a foodie, he said, tell me you’re a “regular.”
We were having a conversation about overuse of the term “foodie,” and how even though it can be a well-meaning label to show a person’s interest in a particular topic, it also can carry the snobbish weight of those who salivate over the trendiest dishes – and then salivate over their keypads to type a Yelp review after just one visit.
3. Rental Showdown
- Saturday, January 03, 2015
Tiffany H., 43, has found the perfect way to make money. It’s close to home, easy-to-manage and gives her the flexibility she needs as a busy mom shuttling two children back and forth to two different schools each day.
4. Review Site Yelp Battles Extortion Claims
- Tuesday, October 14, 2014
SAN FRANCISCO (AP) – First the chefs of a small Italian restaurant got mad at online review site Yelp. Instead of trying to get better reviews, they decided to take a different approach: get terrible ones.
5. Pittman Brings Love of Memphis to Yelp Role
- Monday, March 31, 2014
On a recent lunchtime visit to Mot & Ed’s, the restaurant at 1354 Madison Ave. specializing in Southern food with a popular stuffed burger, Joelle Pittman immediately got the owner’s attention after the owner introduced herself and found out Pittman works for Yelp.
6. Lost Pizza to Open in East Memphis in March
- Tuesday, January 28, 2014
The Lost Pizza Co. is about two months away from opening the first Memphis location for its fast-casual restaurant concept.
7. 9 Things Apple Could Do With $137 Billion
- Monday, February 11, 2013
Apple Inc. has recently come under attack for its practice of stockpiling cash. At the end of last year, the company was sitting on $137 billion – and the heap keeps growing.
8. Online Reputation Could be Killing Business
- Wednesday, January 16, 2013
A whopping 70 percent of consumers globally report trusting online reviews from strangers when making purchase decisions, according to Nielsen’s most recent Global Trust in Advertising study. In fact, four out of five consumers say they reverse their purchase decisions based on negative online reviews, according to a Cone study of online trends.
9. Google Emerges From Federal Probe Relatively Unscathed
- Monday, January 07, 2013
SAN FRANCISCO (AP) – Google has settled a U.S. government probe into its business practices without making any major concessions on how the company runs its Internet search engine, the world's most influential gateway to digital information and commerce.
- Tuesday, October 09, 2012
The Memphis Center City Revenue Finance Corp. board will meet Tuesday, Oct. 9, at 9 a.m. at the board’s office, 114 N. Main St. in the Crump Building. Visit downtownmemphiscommission.com.
- Monday, October 08, 2012
The Memphis Chapter International Association of Administrative Professionals will meet Monday, Oct. 8, at 6 p.m. at Hilton Memphis, 939 Ridge Lake Blvd. Chris Hawk of The ServiceMaster Co. will speak about social media networking for jobseekers. Cost is $22. R.S.V.P. to Sharon Gardner at email@example.com or 752-6213.
12. National Small Business Workshop Coming to Memphis
- Wednesday, October 03, 2012
A small-business-themed workshop tour presented in part by the New York Stock Exchange is stopping in Memphis next week.
The NYSE, small-business lender Accion and Yelp, which operates a business ratings and review website and app, earlier this summer joined forces to launch their “Small Business Connections Tour,” part of the organizations’ NYSE Big StartUp initiative.
13. Engage Social Media for Restaurant Success
- Monday, March 05, 2012
Let’s be blunt: If a restaurant does not utilize every available form of social media, it risks losing a competitive edge. And just having a website doesn’t count anymore, especially a website that doesn’t do anything for the customer and isn’t up-to-date. A restaurant must maintain an active and reactive website, Facebook page and Twitter account, and it doesn’t hurt to post videos frequently to YouTube.
14. Try Guerrilla Research for Keen Insight
- Wednesday, February 22, 2012
Guerrilla marketing: unconventional marketing techniques designed to generate a significant return with a limited financial investment. It’s every business owner’s dream.
The term was coined by Jay Conrad Levinson years ago, and while the moniker was initially intended for outbound marketing strategies, the same principles can be applied to market research – or guerrilla research.
15. Yelp Looking for $12 to $14 per Share in IPO
- Monday, February 20, 2012
SAN FRANCISCO (AP) – Online review service Yelp rated its own business Thursday, setting an IPO target of $12 to $14 per share that could value the 7-year-old company as high as $840 million.
16. Uninsured Turn to Daily Deal Sites for Health Care
- Monday, January 02, 2012
NEW YORK (AP) – The last time Mark Stella went to the dentist he didn't need an insurance card. Instead, he pulled out a Groupon.
Stella, a small business owner, canceled his health insurance plan more than three years ago when his premium rose to more than $400 a month. He considered himself healthy and decided that he was wasting money on something that he rarely used.
17. Report Says Facebook Seeks $10 Billion in IPO
- Wednesday, November 30, 2011
NEW YORK (AP) – Facebook might finally be laying down the groundwork for a highly anticipated initial public offering, long expected to take place sometime after April 2012.
The Wall Street Journal is reporting that the world's largest online social network is looking to raise as much as $10 billion in its IPO. The Journal cited people familiar with the matter but did not identify them by name.
18. Groupon's Fall to Earth Swifter Than its Fast Rise
- Monday, October 24, 2011
NEW YORK (AP) – Only a few months ago, Groupon was the Internet's next great thing. Business media christened it the fastest growing company ever. Copycats proliferated. And investors salivated over the prospect of Groupon going public.
19. Google Head Disputes That Company Thwarts Rivals
- Thursday, September 22, 2011
WASHINGTON (AP) – Google Inc. Executive Chairman Eric Schmidt told a Senate panel Wednesday that the company faces tough competition and isn't using its dominance in Internet search to stifle competitors.
20. Google Buys Zagat Service
- Friday, September 09, 2011
Google has swallowed restaurant review service Zagat to ramp up its efforts to connect people with local businesses.
The founders, husband and wife team Nina and Tim Zagat, said they will remain co-chairs of the 32-year-old company and will use Google’s resources and expertise to expand. Zagat currently offers reviews and ratings on restaurants in more than 100 cities around the world, based largely on surveys of diners.
21. Stores Find Success by Focusing on the Hunt
- Wednesday, July 06, 2011
Trader Joe's, the specialty grocery chain, might not have the cheapest toilet paper or the most varieties of ketchup, but it hooks customers with mango butter, chocolate-covered pomegranate seeds and cilantro-and-jalapeno hummus.
22. Role of Restaurant Critic: Helpful Public Servant or ‘Ignoramus with iPhone’?
- Monday, June 20, 2011
Your new restaurant has been open for a few weeks. The kitchen and front-of-house staffs are working in sweet sync. Patrons react favorably to food, service and atmosphere. There’s a sense of anticipation in the dining room, and you’re taking reservations a month out. You seem to be heading toward a great success story.
23. BBB Fields Increased Inquiries
- Friday, January 21, 2011
Local consumers are increasingly turning to the Better Business Bureau to find reliable services, despite the rise of a number of alternative websites that enable consumers to rate their experiences and leave feedback.
24. Archived Article: Comm Focus
- Friday, May 31, 2002
By JENNIFER MURLEY Eclectic collection of feathered friends land at STCC By JENNIFER MURLEY The Daily News Wanted: Lifelong companion to share relaxing evenings sense of humor important. Look no further. The Mid-South Exotic Bird Fair rolls into tow...