Editorial Results (free)
1. Are You Sharing Too Much?
- Friday, September 19, 2014
When it comes to job seeking, sometimes less is more. Everything we do – from the clothes we wear to our resumes to our social media accounts – says something about us. These things are pieces of our personal brands.
2. 10 Secrets to Easy Business Marketing
- Monday, September 08, 2014
We’re the best kept secret in town! I have heard it more than a few times when someone is describing their business, their institution or services. It’s almost bragging rights to be a secret.
3. Apple's Tech Jobs Held Mostly By White, Asian Men
- Wednesday, August 13, 2014
SAN FRANCISCO (AP) – Apple primarily relies on white and Asian men for its top-paying technology jobs, feeding the perception that Silicon Valley's economic boom is largely excluding women, blacks and Hispanics.
4. Cold Email Mastery, a Click Away From Anyone
- Wednesday, August 13, 2014
Cold calling is a tough business, though a necessity for many companies. The cost of sales is high, as is sales rep rejection and fatigue. Imagine if email could significantly improve your engagement rate with otherwise cold prospects. If executed well, it can, explains Scott Britton with life-longlearner.com, the forensic accountant of the email world whose company was acquired by Constant Contact for $100 million in 2012.
5. Lessons Learned From Millennials
- Friday, August 08, 2014
Much of the research about employment suggests older workers are waiting longer to retire. This means many seasoned professionals are also still job searching. And, many of those are struggling to find their way.
6. Memphis Professor Heads to New York
- Monday, August 04, 2014
University of Memphis journalism professor Dr. Carrie Brown has accepted a new job with the CUNY Graduate School of Journalism in New York.
7. Networking How To’s
- Friday, July 18, 2014
One of the best ways to advance a career in a competitive market is through networking. In many ways, it’s both the easiest and hardest part of a search. Today, I received two questions on the topic of networking best practices.
8. 5 Steps to Grow Your Email List
- Wednesday, June 18, 2014
One of the most cost-effective strategies for driving Web traffic and generating online leads is email marketing. Unfortunately, most small and mid-sized companies have an email database filled mostly of current clients, business partners and other friends of the firm. To put a fire under your email marketing and dramatically boost results, follow these five steps for growing your email database.
9. Conquering Rumors
- Friday, June 06, 2014
It seems that every week there’s another rumor. Some big corporation is going to lay off its employees. A company’s going to relocate to another city. A department is going to be restructured.
10. Transitioning Between Corporate and Nonprofit
- Friday, May 09, 2014
Career transitions are all the rage these days. Whether it’s moving between jobs more frequently or updating your skill set midstream, change is happening. One trend growing in popularity is employees who are making a move between the nonprofit and corporate worlds.
11. Retailers Get Creative With Pinterest
- Monday, April 28, 2014
NEW YORK (AP) – Target, Nordstrom and other big chains are pinning their hopes of attracting shoppers on social media.
Retailers increasingly are using Pinterest, a social media site that allows users to create collections of photos, articles, recipes, videos and other images that are called "pins," to draw business to their own sites.
12. Relationship Building Blocks
- Friday, April 25, 2014
When you’re working to turn over a new leaf in your career, you start with the basics: an updated resume, a catchy cover letter, new business cards and a fresh LinkedIn profile. These pieces are requirements of your search, but they’re not where the important work happens. The foundation of a long-term career is built on networking.
13. Cleaning Off the Cobwebs
- Friday, March 28, 2014
When new jobseekers start their search for the perfect opportunity, they’re often met with one of two concerns. Either “I’m too old” or “I’m too young.” Those who are older feel their experience will be overlooked because they have too many gray hairs. Those who are young feel their lack of experience will trump their abilities.
14. Becoming Your Own CEO
- Friday, March 21, 2014
I’ve heard the same story at least three times in the past two weeks. A high-performing worker went in for a performance review with the boss. The boss said something along the lines of, “You’ve done a great job. I appreciate you. I can’t offer you a promotion, or a raise, but please don’t leave. I need you here.”
15. Defining Luck
- Friday, March 14, 2014
Some people seem to have all the luck. From the outside, they appear to get every promotion, make more money, drive a nicer car and live in a nicer house. It’s like they are surrounded by a ray of sunshine all day. This seems especially true of celebrities, company heads and professional athletes. How do they get so lucky, and when will my luck change?
16. RedRover Adds Corporate Veteran to Ranks
- Friday, March 14, 2014
It started with Ilenia Buggy scanning LinkedIn and stumbling across RedRover Sales & Marketing, the Memphis-based agency with the catchy canine-infused theme that caught her attention.
After learning more about the company, which was founded in 2006, and studying its website, Buggy’s recollection is matter-of-fact: “It became very clear to me I needed to be part of this team.”
17. Making the Most of Career Fairs
- Friday, March 07, 2014
As college graduates prepare to enter the working world in May, corporations begin to ramp up their hiring. More jobs are posted, and recruiters increase their search efforts. Even if you graduated from college years or decades ago, this can be a perfect time to look for a new opportunity.
18. Instagram Tips for Businesses
- Friday, February 28, 2014
For the past couple of years, more and more businesses have been communicating with their audiences through Instagram.
By definition, Instagram is an online photo-sharing and social networking service that enables its users to take pictures and videos, apply digital filters to them and share them on a variety of social networking services. I applaud the creators of Instagram for taking everyone’s favorite social media feature – photos – and using it as the core of the platform.
19. Networking With No Fear
- Friday, February 28, 2014
Last week, as I pulled toward my parking space at home, the adorable 3-year-old boy who lives next door ran up to my car. “I haven’t seen you in a while!” he exclaimed in the most excited voice I’d heard all week. “How have you been?” I rolled down my window and chatted with him until his grandmother quickly rushed over to sweep him up.
20. New Women’s Business Group Grows In Memphis
- Wednesday, February 19, 2014
A new business group for professional women and business owners has launched in Memphis and is meeting at Napa Cafe next week to hear a veteran sales strategy consultant talk about authenticity in the digital world.
21. Starting Over: When Corporate Goes Kaput
- Friday, February 07, 2014
For many employees in the Memphis area, the story is all too familiar. You wake up one day and go to work, just like it was any other. You wear the same clothes, drive the same route, and eat at the same place for lunch. Things seem fine at first, but something starts to feel a little out of whack.
22. Your Calling Card
- Friday, January 24, 2014
These days, the way in which you present yourself has become more complicated. It’s no longer just about being well groomed with a firm handshake. Your Facebook page, LinkedIn account, email address, business cards and phone number all say something about you. They are all pieces of your personal brand.
23. New Year, New You
- Friday, January 03, 2014
January is the perfect time to begin working on your 2014 plan. As you prioritize your New Year’s resolutions, consider a career cleanup along with your plans to go to the gym more often. If you’ve been thinking of a career change, whether it’s an internal promotion or moving to a new company or field altogether, this is the perfect time.
24. Keeping Up Job Searches During the Holidays
- Friday, December 27, 2013
Now’s the time to get started on your resolution to find a new job in the new year. The holidays are the perfect time to begin your search. Yes, many HR departments are on vacation and hiring appears to halt. But, it’s a great time for you to lay the foundation to stand out in 2014.
25. Ex-Senate Staffer Appears in Court on Porn Charges
- Friday, December 13, 2013
WASHINGTON (AP) – The fired chief of staff for Sen. Lamar Alexander made his first court appearance Thursday on charges of possession and distribution of child pornography.
Ryan Loskarn answered softly, "Yes, sir," when U.S. Magistrate Judge John M. Facciola asked Loskarn whether he understood that he was charged with serious offenses.
26. Big Tech Companies Lash Out at Government Snooping
- Tuesday, December 10, 2013
WASHINGTON (AP) – Silicon Valley is escalating pressure on President Barack Obama to curb the U.S. government surveillance programs that vacuum personal information off the Internet and threaten the technology industry's financial livelihood.
27. Social Media: Best of the Rest
- Wednesday, November 06, 2013
Part two of a two-part series. With more than 200 major, active social media networks cited by Wikipedia, it’s easy to get overwhelmed with all of the choices available. Given the considerable amount of time that businesses are investing in social media marketing, it’s vital to focus those efforts on the right networks versus every network.
28. Investing in the Right Social Media
- Wednesday, October 30, 2013
Part one of a two-part series. For the majority of industries, social media is an essential arrow in a company’s quiver of marketing tools.In fact, more than half of businesses using social media marketing for more than three years report an increase in sales over that period, according to the 2012 Social Media Industry Report.
29. Twitter Dishes Tantalizing Tidbits in IPO Treatise
- Monday, October 07, 2013
SAN FRANCISCO (AP) – Twitter, a privately held company built on blurbs, has finally laid itself bare in documents that read more like a treatise than a tweet.
The roughly 800-page filing Twitter Inc. released late Thursday on its way to an eagerly anticipated IPO contains tantalizing tidbits about its growth and its attempts to make money from its influential short messaging service.
30. LinkedIn Asks Court to Let it Disclose FISA Data
- Thursday, September 19, 2013
WASHINGTON (AP) – LinkedIn has asked a secret court to allow it to disclose the number of national security orders the company has received under the Foreign Intelligence Surveillance Act.
31. Be Aware of Your Company’s Finances
- Thursday, September 19, 2013
Ray’s Take In the “good old days,” many individuals felt comfortable with a lifetime employment approach to their careers. Perhaps they might not become wealthy, but they felt their jobs and pensions were secure. They would then blithely go about their tasks without paying attention to what else was going on in their company. The world is very different now, and it is now essential to regularly scan the health of your career, the company you work for and its competitors.
32. Mutually Beneficial Networking
- Monday, August 26, 2013
Many business professionals think of networking as mainly attending events and exchanging business cards. Then you go back to your office and connect on LinkedIn or some similar networking service and wait for the magic to happen. And it rarely does.
- Wednesday, June 12, 2013
Kiwanis Club of Memphis will meet Wednesday, June 12, from noon to 1 p.m. at The University Club of Memphis, 1346 Central Ave. U.S. District Judge John Fowlkes will speak. Cost is $18 for nonmembers.
- Tuesday, June 11, 2013
The National Association of Women Business Owners, Memphis chapter will meet Tuesday, June 11, at 11:15 a.m. at Chickasaw Country Club, 3395 Galloway Ave. Shelley Baur, owner of One Source Associates, will speak, and the 2013-2014 officers and board will be installed. Tickets in advance are $25 for members and $30 for nonmembers; tickets at the door are $35. Visit nawbomemphis.org.
- Saturday, June 08, 2013
The Daily News will present Literatini, benefiting Literacy Mid-South, Thursday, June 13, from 6 p.m. to 9 p.m. at The Booksellers at Laurelwood, 387 Perkins Road Extended. The event will include martinis and food, an auction, live music and a wine pull. Tickets are $50 per person or $75 per couple. Visit literacymidsouth.org.
36. Keller Finds Right Culture at RedRover
- Friday, June 07, 2013
Catherine “Kitty” Keller is one of the newest members of the team at RedRover Sales & Marketing, and her addition comes at a time of a steady swelling of the ranks, a recent batch of awards and consistent business growth for the firm.
37. Your Mobile Device: Friend or Foe?
- Friday, April 12, 2013
Who is more important: you or a group of your fellow nonprofit volunteers or professionals? What signal are you sending when you direct your attention to your mobile device instead of the group’s discussion? If you believe the work of the organization or institution is unimportant, say so and work with your peers to restructure meetings. If not, give your attention to the business at hand. Each of you has carved out time from your busy schedules to attend the meeting: make the most of it.
38. Social Resumes and the Job Search
- Friday, April 05, 2013
As an adjunct accounting professor at the University of Memphis, I am constantly trying to prepare my students for their future. Part of that preparation is exposing the students to tools that will assist them in their search for employment.
- Wednesday, February 27, 2013
Black Business Association of Memphis will meet Wednesday, Feb. 27, at 8 a.m. at the association’s office, 555 Beale St. Jozelle Booker of Memphis Light, Gas and Water Division will discuss what MLGW’s recent disparity study means for minority businesses. Visit bbamemphis.com.
- Tuesday, February 26, 2013
The Orpheum Theatre will present “Anything Goes” Tuesday, Feb. 26, through March 3 at the theater, 203 S. Main St. Visit orpheum-memphis.com or call 525-3000 for showtimes and tickets.
- Monday, February 25, 2013
Rhodes College will host Imam Feisal Abdul Rauf, presenting “A New Vision of Islam in America,” as part of its free Communities in Conversation Series Monday, Feb. 25, at 7 p.m. in the McCallum Ballroom of the Bryan Campus Life Center on campus, 2000 North Parkway. Visit rhodes.edu.
42. 9 Things Apple Could Do With $137 Billion
- Monday, February 11, 2013
Apple Inc. has recently come under attack for its practice of stockpiling cash. At the end of last year, the company was sitting on $137 billion – and the heap keeps growing.
43. Top 10 Smart Marketing Trends for 2013
- Thursday, December 27, 2012
Make it your resolution to execute these Top 10 smart marketing trends in 2013.
1. Visual Storytelling – Thanks to image-centric sites like Pinterest and Instagram, 2012 became the year of brand visualization. Visual content is now in higher demand than ever before and brands must step up and tell their story through more than words.
44. Political Outsourcing
- Monday, October 15, 2012
It has been 12 years since Shelby County voters have encountered a Democratic or Republican presidential nominee on the general election ballot who had some kind of political presence in the region, if not the city, before they made their bid for president.
45. National Small Business Workshop Coming to Memphis
- Wednesday, October 03, 2012
A small-business-themed workshop tour presented in part by the New York Stock Exchange is stopping in Memphis next week.
The NYSE, small-business lender Accion and Yelp, which operates a business ratings and review website and app, earlier this summer joined forces to launch their “Small Business Connections Tour,” part of the organizations’ NYSE Big StartUp initiative.
- Friday, September 21, 2012
Catholic Charities of West Tennessee’s Mobile Food Pantry will be holding a nonperishable-food drive during the grand opening of the fred’s Super Dollar at 7143 Winchester Road Friday, Sept. 21, from 9 a.m. to 2:30 p.m. Contact Alie Lifsey at firstname.lastname@example.org.
47. 5 Best Practices For Leveraging Pinterest
- Thursday, August 16, 2012
Part two of a two-part series Virtual scrapbooking site Pinterest has quickly taken the world of social media by storm, leaving some business owners and marketers scratching their heads about how exactly to leverage their time investment accordingly.
48. Business Focus
- Monday, August 13, 2012
Memphis’ small-business community got a shot in the arm earlier this month.
Tennessee’s three-day sales tax holiday ran from Aug. 3 through Aug. 5, and it drew shoppers to retailers that carry certain clothing items, school supplies and computers.
49. Build an Advantage By Creating Talking Points
- Friday, July 27, 2012
You just said yes to fundraising for an organization you believe in. It could be your child’s school, your alma mater, a local hospital or an advocacy organization. You felt confident you could help when you took on the task, but now, upon reflection, you wonder what you have gotten yourself into.
50. Startup Weekend Helps Bring Ideas to Life
- Tuesday, July 24, 2012
In LinkedIn founder Reid Hoffman’s recent book “The Startup of You,” he recalls a billboard in Silicon Valley that asks passers-by – many of them presumably being startup founders – a simply question: What makes you so special?
51. Weak Hiring Shows Economy Still Hurting
- Monday, July 09, 2012
WASHINGTON (AP) – A third straight month of weak hiring shows the U.S. economy is still struggling three years after the recession officially ended.
U.S. employers added just 80,000 jobs in June, and the unemployment rate was unchanged at 8.2 percent, the Labor Department said Friday.
52. Cybercrime Disclosures Rare Despite New SEC Rule
- Monday, July 02, 2012
WASHINGTON (AP) – Hackers broke into computers at hotel giant Wyndham Worldwide Corp. three times in two years and stole credit card information belonging to hundreds of thousands of customers. Wyndham didn't report the break-in in corporate filings even though the Securities and Exchange Commission wants companies to inform investors of cybercrimes.
53. Tech-Savvy Jostes Helps Grow Small Businesses
- Friday, June 22, 2012
To Liz Jostes, a social media and small-business consultant, now is a great time to be a small-business owner.
Between search engine optimization, social media and other tech tools available today that weren’t around or weren’t as robust a few years ago, “the little guy” can compete on a wider playing field than ever before.
54. Questions Abound in Grizzlies Sale
- Wednesday, June 13, 2012
Robert Pera, a young tech industry multimillionaire, is close to adding a new title to his resume: NBA team owner.
55. Facebook Leaning Toward Nasdaq, Reports Say
- Monday, April 09, 2012
NEW YORK (AP) – Facebook will list its shares with Nasdaq, according to media reports.
That would be a big win for the Nasdaq, which competes fiercely with NYSE Euronext Inc., especially for an initial public offering as large as Facebook's, pegged at $5 billion.
56. New Network Affiliation Bolsters Investec Realty
- Monday, April 02, 2012
Commercial real estate firm Investec Realty Services has broadened its reach beyond the Memphis market thanks to a partnership with the international network of Sperry Van Ness.
A recent franchise affiliation increases the company’s footprint from 10 brokers in Tennessee to more than 700 affiliates in 145 markets, plus another 35,000 brokers who subscribe to the Sperry Van Ness network.
57. Study: Social Media Plays Role for Job Searchers
- Friday, March 02, 2012
At Obsidian Public Relations in Downtown Memphis, it’s not unusual to find employees on Facebook, Twitter, LinkedIn and other social media sites as they handle their clients’ PR needs throughout the day.
58. Miconi Finds Success During First Year
- Tuesday, February 28, 2012
Start-up firm Miconi Project Management has completed several projects in the Memphis area in recent months, and has more in the pipeline.
Warren Miconi founded the firm on April 1. It provides real estate project management and consulting services to clients with operations in Mississippi and the Mid-South.
59. Yelp Looking for $12 to $14 per Share in IPO
- Monday, February 20, 2012
SAN FRANCISCO (AP) – Online review service Yelp rated its own business Thursday, setting an IPO target of $12 to $14 per share that could value the 7-year-old company as high as $840 million.
60. Status Update: Facebook to Go Public, Raise $5B
- Thursday, February 02, 2012
NEW YORK (AP) – Facebook made a much-anticipated status update Wednesday: The Internet social network is going public eight years after its computer-hacking CEO Mark Zuckerberg started the service at Harvard University.
61. Tech Companies Team Up to Combat Email Scams
- Tuesday, January 31, 2012
NEW YORK (AP) – Google, Facebook and other big tech companies are jointly designing a system for combating email scams known as phishing.
Such scams try to trick people into giving away passwords and other personal information by sending emails that look as if they come from a legitimate bank, retailer or other business. When Bank of America customers see emails that appear to come from the bank, they might click on a link that takes them to a fake site mimicking the real Bank of America's. There, they might enter personal details, which scam artists can capture and use for fraud.
62. SEC Warns of Social Media Schemes After Fraud Case
- Thursday, January 05, 2012
WASHINGTON (AP) – Regulators are warning the public to be wary of social media sites that could be offering bogus investment schemes.
The warning follows civil charges filed by the Securities and Exchange Commission against an Illinois-based investment adviser who tried to sell fraudulent securities through Linkedin.
63. European Finan. Crisis Tops AP Picks of '11 Biz Stories
- Thursday, December 22, 2011
NEW YORK (AP) – Europe took the financial world on a stomach-churning ride in 2011.
The rising threat of default by heavily indebted European countries spread fear across financial markets and weighed on economies worldwide. As the year came to a close, banks and investors nervously watched Europe's political and financial leaders scramble to prevent the 17-nation eurozone from breaking apart.
64. Business Gift Giving Guide
- Wednesday, December 07, 2011
'Tis the season for showing appreciation for our clients that allow our businesses to operate.
What should be a fun activity can wind up being a chore, as finding a memorable gift that aligns with your clients’ interests and fits within your budget is no small feat.
65. FarmVille Creator Hopes to Raise About $1B in IPO
- Monday, December 05, 2011
NEW YORK (AP) – Hoping to harvest some fresh cash, the online game company behind "FarmVille" said Friday that it plans to raise $1 billion in an initial public offering of up to 100 million shares.
66. Report Says Facebook Seeks $10 Billion in IPO
- Wednesday, November 30, 2011
NEW YORK (AP) – Facebook might finally be laying down the groundwork for a highly anticipated initial public offering, long expected to take place sometime after April 2012.
The Wall Street Journal is reporting that the world's largest online social network is looking to raise as much as $10 billion in its IPO. The Journal cited people familiar with the matter but did not identify them by name.
67. Groupon Shares Jump in Public Market Debut
- Monday, November 07, 2011
NEW YORK (AP) – Groupon, the company that pioneered online group discounts, saw its stock climb by nearly a third in its public debut Friday, showing strong demand for an Internet company whose business model is considered unsustainable by some analysts.
68. IPO Market, an Engine of Job Growth, Stalls
- Tuesday, October 25, 2011
NEW YORK (AP) — Two companies with quirky names, Ubiquiti Networks and Zeltiq Aesthetics, made their public debuts earlier this month with listings on the Nasdaq Stock Market. Each company's stock went up modestly on the first day of trading.
69. Groupon's Fall to Earth Swifter Than its Fast Rise
- Monday, October 24, 2011
NEW YORK (AP) – Only a few months ago, Groupon was the Internet's next great thing. Business media christened it the fastest growing company ever. Copycats proliferated. And investors salivated over the prospect of Groupon going public.
70. Obama Defends Push to Raise Taxes on Rich
- Tuesday, September 27, 2011
MOUNTAIN VIEW, Calif. (AP) – President Barack Obama on Monday defended his push to tax the rich more to help jolt the economy and rebuild it for the long term, saying the income of well-to-do people has soared while the middle has struggled with no room to spare.
71. Obama, GOP Trumpet Jobs Plans in Silicon Valley
- Tuesday, September 27, 2011
MOUNTAIN VIEW, Calif. (AP) – The debate over how to create jobs has moved to Silicon Valley, where the president and Republican leaders were each taking to the Internet to trumpet their agendas and win over young voters.
72. archer>malmo Entity Invests in Digital Startup
- Tuesday, September 20, 2011
Digital startup company Work for Pie, based in Memphis, has completed a deal with a>m ventures and is soon to benefit from the creative capital it needs to fuel its aggressive growth plan.
a>m ventures is an investment company started by archer>malmo earlier this year that invests in early-stage digital businesses.
73. Corporate Blogs at Heart of Seminar
- Tuesday, September 13, 2011
A marketing strategy is essential to any successful business model.
Companies that ignore the rising power of social media tools like Facebook, Twitter, LinkedIn, YouTube and blogs are sure to be ignored by potential consumers.
74. Status Update: Now Hiring
- Wednesday, August 10, 2011
More and more companies are tapping into social networking sites during the recruitment process, giving job board sites a run for their money.
While sites like CareerBuilder and Monster cost money for employers to search through resumes, social media like Facebook, Twitter and LinkedIn are free. And with the number of users growing by the minute, recruiters like Cheryl Citrone and Dianne Tabulog with Vaco Memphis are capitalizing on the high volume of traffic and mutual connections.
75. 10 Twitter Tips You May Be Missing
- Wednesday, July 06, 2011
Editor’s Note: This is the second in a two-part series.
Most businesses have Twitter profiles. Very few, though, are satisfied with the outcome of their Twitter strategy.
In this second of a two-part series, we’ll explore 10 advanced Twitter tricks of the trade to ensure you’re getting the most of your time investment.
76. ‘Ask ABC’ Answers Construction Questions
- Wednesday, July 06, 2011
The largest commercial and industrial construction association in West Tennessee is leveraging its size, resources and expertise to provide reliable and timely construction-related information to its members and the community.
77. 'FarmVille' Creator Zynga to Go Public
- Monday, July 04, 2011
LOS ANGELES (AP) – Zynga, the online game maker behind "FarmVille" and other popular Facebook pastimes, is going public, the latest in a crop of high-valued Internet IPOs expected after LinkedIn Corp. showed that the online networking craze is a hot commodity on Wall Street.
78. Present Yourself with Polish
- Wednesday, June 29, 2011
Before the advent of email and texting, we didn’t take many shortcuts in our written communication. Now, our finesse with messages depends on the size of our thumbs, the amount of time we have between flights and how much our viewers’ screens (or brains) will comfortably hold. What suffers is the refinement of our compositions.
79. Twitter Gains Critical Mass
- Wednesday, June 29, 2011
Editor’s Note: This is the first in a two-part series. It’s official. Twitter is not a passing fad. Eight out of 10 people know about it, and in five years, Twitter has amassed more than 100 million users.
80. Haslam Touts Social Media Numbers
- Friday, June 24, 2011
Tenn. Gov. Bill Haslam has 40,042 Facebook supporters, 8,388 Twitter followers and 1,072 LinkedIn connections, according to statistics he announced.
Haslam is the first state chief executive to add the social media statistics to the other vital statistic a governor has – how many people voted for him.
81. Get LinkedIn To Opportunity
- Wednesday, June 22, 2011
For most industries, sales is still a relationship business. It’s about who you know and how you make them feel. Social media tool, LinkedIn, has created efficiencies around both. It enables you to make a first connection with a much larger group of prospects than you normally would through traditional offline networking. Mind you, it doesn’t replace quality face-to-face interaction, but it facilitates it.
82. Partnership Advocates Social Media to Firms
- Monday, June 20, 2011
Now that Morgan Stanley has allowed itself to be the first major wealth manager to use social media for marketing purposes, Memphis marketing professional Amy Howell is encouraging other financial services companies to follow Morgan Stanley’s lead.
83. Pandora Gains Point to Healthy Internet IPO Future
- Friday, June 17, 2011
SAN FRANCISCO (AP) – Internet radio station Pandora Media's IPO struck the right chord with investors Wednesday despite the static in the overall stock market.
Pandora's shares surged by as much 63 percent in their market debut before pulling back later in the session. The stock closed at $17.42, still a decent gain amid the market's broader decline. It marked a 9 percent increase from Pandora's initial public offering price of $16 and a nearly six-fold increase from what Pandora's own board thought the stock was worth just six months ago.
84. Report: Facebook Users More Trusting, Engaged
- Friday, June 17, 2011
NEW YORK (AP) – Facebook, it turns out, isn't just a waste of time. People who use it have more close friends, get more social support and report being more politically engaged than those who don't, according to a new national study on Americans and social networks.
85. Companies Embracing Twitter To Spread News
- Wednesday, June 15, 2011
Social media experts have often described Twitter as a cocktail party – join in the many ongoing conversations as you hit up different groups in the room.
The reverse is also true. If one stands in the corner and doesn’t embrace the dialogue, no networking is accomplished, and the attendee loses relevance.
86. Pandora Raises IPO Offering Price Range
- Monday, June 13, 2011
NEW YORK (AP) – Pandora raised the price range of its initial public offering Friday by at least a third and boosted the number of shares to be sold by as many as a million, demonstrating again a seemingly insatiable demand from investors for a stake a new slate of Internet companies.
87. Survey Examines Local Social Media Use
- Thursday, June 09, 2011
The world of social media is a trending topic these days, but its presence locally is still relatively unknown.
That’s why Obsidian Public Relations and Research Dynamics Inc. partnered to conduct a public opinion survey in hopes of learning more about the types of social media being used in the Memphis area and the implications of those habits for businesses and nonprofits alike.
88. It's Here: Groupon Files for Hotly Anticipated IPO
- Friday, June 03, 2011
NEW YORK (AP) – Fast-growing daily deal site Groupon Inc. on Thursday filed go public, the first step what will be one of the year's most hotly anticipated initial public offerings.
89. Twitter Buys TweetDeck for Reported $40M to $50M
- Thursday, May 26, 2011
NEW YORK (AP) – Twitter has bought TweetDeck, a London-based startup that helps people read, write and organize the short messages posted on the online network – and will keep the service going.
90. Retail Slide Sends Broad Stock Market Lower
- Monday, May 23, 2011
NEW YORK (AP) — Signs that U.S. consumer demand may be weakening led to a broad sell-off in stocks Friday, setting the market on course for its third week of losses.
Retailers Gap Inc. and Aeropostale each lost more than 15 percent after cutting their profit forecasts for the year, in part because of higher costs for raw materials. Gap's sales have been sluggish, a worrying sign for investors who are counting on shoppers to lead a recovery in consumer spending.
91. LinkedIn's Stock Up 90 Percent in Market Debut
- Friday, May 20, 2011
NEW YORK (AP) – LinkedIn's stock more than doubled in its market debut Thursday because of huge investor demand for the first major U.S. social networking company to go public.
The stock traded at $103 at midday under the symbol "LNKD" on the New York Stock Exchange. That puts the company on track for one of the biggest first-day gains of 2011.
92. LinkedIn Increases Price Range for IPO Shares
- Wednesday, May 18, 2011
NEW YORK (AP) – The professional networking website LinkedIn is increasing the target price for its initial public offering of stock by about 30 percent in a sign of heavy demand by investors. The increase is encouraging for future IPOs of other social-networking companies such as Facebook, Twitter and Groupon.
93. Social Media: A Mystery to Most Businesses
- Wednesday, May 11, 2011
Not a day goes by that someone doesn’t ask me about social media for business. LinkedIn, Facebook, Twitter are all new media tools that can help bolster your Internet or “digital footprint.”
94. Unleashing an Army of Brand Ambassadors
- Wednesday, March 30, 2011
One in three small businesses uses some sort of social media, according to a recent University of Maryland study. A much smaller percentage, however, have figured out what role their employees will play in that strategy.
95. Reports: JPMorgan Seeks Minority Stake in Twitter
- Tuesday, March 01, 2011
NEW YORK (AP) – JPMorgan Chase & Co.'s new fund that invests in social media companies is in talks to buy a minority stake in Twitter, according to published reports.
96. Creativity Tops MBA
- Wednesday, February 16, 2011
Over the past 10 years, the IBM Institute for Business Value and IBM Strategy and Change has conducted four biennial Global CEO Study projects. The latest installment – titled Capitalizing on Complexity – surveyed about 1,500 CEOs in 60 countries and 33 industries. The topic they cited consistently as most important and challenging has been the increasing complexity of business. Well, no surprise there, as the word “global” has become integral in the dictionary of just about every business with the possible exception of my vet.
97. Housing Endured Bumpy Ride in 2010
- Tuesday, December 28, 2010
As the 2010 housing market seemed to get worse with every monthly report, local real estate professionals adjusted their routines to cope.
A lack of confidence in the market and uncertainty about the employment picture prevailed, keeping home sales about 15 percent off last year’s pace – which had been the lowest in decades.
98. Time to Up Your E-mail Game
- Wednesday, December 15, 2010
Editor’s Note: This is the third in a three-part series.
Every day, the marketing landscape changes. New technology is introduced, customer communication preferences change and consumer expectations continue to rise regarding how specifically we target our marketing messages to them.
99. Agents Adapt to New Market
- Monday, October 11, 2010
Molly Booth Phillips is getting back to the basics of when she started in the real estate industry 14 years ago.
100. CT Groups Provide Support in Job Search
- Thursday, October 07, 2010
For Memphians who are out of work but in the know, an organization called The CT Groups offers moral support, opportunities to network, training in technology and insight into what it takes to get hired, 2010-style.