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1. Private Schools Look to Social Media in Struggling Economy
- Monday, February 14, 2011
As the economy struggles to bounce back from a menacing recession, schools in the private sector go to work with an eye on marketing strategies to boost enrollment.
There’s a tremendous need right now to understand and maximize the use of social media in marketing for private schools. After all, much of it is free, and being able to engage parents and their Facebook friends, for example, makes sense – considering the vast number of people and connections on Facebook, which has more than 500 million active users spending more than 700 billion minutes monthly on the site, according to Facebook.